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Tuesday Briefing · No. 12 · 28 Apr, 2026
How you handle getting it wrong says more about your leadership than almost anything else.

Emily Rust
Founder, Stones
Featured
Good morning. At some point this year, you will get something wrong. You'll make a call that doesn't land, say something that lands badly, miss something you should have caught, or back a direction that turns out to be the wrong one.
This isn't pessimism. It's the reality of operating in complex, fast-moving environments where imperfect information is the norm and the cost of inaction is often higher than the cost of a mistake.
What separates the leaders people respect most isn't the absence of mistakes. It's the quality of their recovery. How they own it, what they do next, and what they model for everyone watching.
Because people are always watching. And what they see shapes everything, their willingness to take risks, their honesty about problems, their trust in you when the next difficult thing comes around.
There is a particular kind of courage required to own a mistake in front of the people you lead. It feels counterintuitive. Leadership identity is often bound up in competence, being the person who knows, who decides, who gets it right. Admitting error feels like a threat to that identity.
The research suggests the opposite effect. Studies on trust repair by Peter Kim, Donald Ferrin, Cecily Cooper, and Kurt Dirks, published in the Journal of Applied Psychology, show that leaders who acknowledge mistakes directly, taking responsibility honestly, rather than deflecting to external factors, are assessed as more credible than those who minimise or deny. The admission of fallibility, done well, strengthens perceived integrity rather than undermining it.
The reason is psychological. When a leader owns a mistake, they signal several things simultaneously: that they have the self-awareness to recognise it, the security to acknowledge it without collapsing, and the integrity to prioritise honesty over self-protection. Each of those signals builds trust. Each of them also gives people around them permission to be fallible too, which is the foundation of a learning culture.
Amy Edmondson's foundational research on psychological safety makes the same point from the other direction: in teams where leaders modelled fallibility and recovery, team members were significantly more likely to report errors early, surface problems proactively, and engage in the kind of honest conversation that prevents small mistakes from becoming large ones.
The leader who never admits error doesn't just fail to model learning. They actively suppress it in everyone around them.
There's a wide spectrum between the leader who deflects everything and the one who collapses in public self-flagellation. Neither is useful. The sweet spot is what we might call grounded accountability, honest, direct, proportionate, and forward-facing.
What it looks like:
What it doesn't look like:
This is where a lot of high-performing leaders get stuck. They can acknowledge the mistake to others, but they struggle to release it internally. The inner critic holds on long after the external conversation has moved on.
Kristin Neff's research on self-compassion, developed at the University of Texas at Austin and published across multiple peer-reviewed studies since 2003, is instructive here. Her work consistently shows that self-compassion, treating yourself with the same care and understanding you'd extend to a colleague in difficulty, is not associated with lower standards or reduced accountability. It is associated with greater resilience, faster recovery from setbacks, and a higher willingness to acknowledge mistakes honestly in the first place.
Put simply: leaders who are hard on themselves in an unproductive way are often slower to admit mistakes publicly, because the stakes of acknowledgment feel too high. Leaders who can hold themselves with the same care they'd extend to a colleague in the same situation tend to recover faster, communicate more honestly, and model the kind of self-awareness that builds genuine psychological safety.
The internal question worth asking after a mistake isn't "How could I have been so stupid?"
It's "What does this tell me, and what do I want to do with that?" One question closes down. The other opens up.
This is the part that gets underestimated. When you handle a mistake with honesty and composure, you are not just managing a single moment. You are teaching your team how to handle theirs.
You are demonstrating that mistakes are survivable. That the organisation doesn't withdraw trust when someone gets something wrong. That the expected response to failure is learning and recovery, not concealment and self-protection.
This matters enormously in high-stakes, fast-moving environments. The teams that perform best over time are not the ones that make the fewest mistakes. They are the ones that surface and recover from mistakes fastest, because the culture makes honesty feel safe and recoverable rather than dangerous.
Every time you recover well in public, you make that culture a little more real.
If you've been reading the last two briefings, the threads here will be familiar. Trust is built through consistency, honesty, and the willingness to prioritise the relationship over self-protection. Micro-bravery is the practice of choosing the small honest thing, repeatedly, until it becomes instinct.
Recovering from mistakes publicly sits at the intersection of both. It requires the bravery to be seen as fallible. It is one of the most trust-building things a leader can do. And like both of those practices, it is a skill, improvable, learnable, and worth the discomfort of getting it wrong a few times before you get it right.
Identify a recent mistake you haven't fully owned
Not a catastrophe, just something that went sideways that you've been carrying quietly or explaining away. Consider what an honest, forward-facing acknowledgment would look like.
Notice how you talk about mistakes in your team
Do you create conditions where people can name problems early? Or do the signals you send make people want to manage the news before sharing it? This is worth an honest look.
Practise the language
"I got that wrong. Here's what I've taken from it." Try saying it once today, about something small. Notice that the sky doesn't fall.

That's all for this week's briefing.
Emily Rust · Founder, Stones
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