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Tuesday Briefing · No. 16 · 26 May, 2026

Leading across generations

Four generations. One team. Here's how to lead all of them well.

Emily Rust

Emily Rust

Founder, Stones


Featured

Good morning. For the first time in modern history, many workplaces are running with four generations side by side, Boomers, Gen X, Millennials, and Gen Z, each shaped by different formative experiences, different relationships with authority, and different expectations of what good leadership looks and feels like.

That's not a problem to solve. It's actually one of the most interesting leadership challenges of our time.

But it does require something specific from leaders: the ability to read a room, and a person, without jumping to conclusions about them. To flex your approach without losing consistency. To build a team culture that doesn't accidentally privilege one generation's working style over another's.

Before going any further, it's worth naming the trap most leaders fall into first: managing the label instead of the person.

The four-generation framework is useful shorthand. But the moment you start thinking "Gen Z needs constant feedback" or "Boomers resist change," you've stopped seeing the individual and started managing a demographic.

People within a generation vary enormously. The colleague who happens to be 26 may care deeply about stability; the one who's 58 may be your most comfortable with ambiguity. Labels tell you where to start looking, not what you'll find.

Across generations, employees want the same things from their leaders, to be treated with respect, to have work that matters, and to feel heard. What varies is how they've learned to ask for it.
Jennifer Deal

What differs, and what doesn't

Jennifer Deal and Alec Levenson spent years studying generational differences across organisations and found something that tends to surprise people: what employees want from work doesn't change much between generations. Respect. A manager who listens. Meaningful work. Security. The fundamentals all hold.

What varies is context, the conditions each generation entered the workforce under, and the expectations those conditions quietly installed. But it runs deeper than workplace experience: the era someone came of age in shapes their values, their relationship to authority, and their baseline sense of what's fair and what institutions can reasonably be expected to deliver.

With that framing: Gen Z entered the workforce during a pandemic, in a period of high institutional distrust and full information transparency. Millennials watched loyalty go unrewarded and have largely learned to manage their own development actively, rather than trust it to their employer. Gen X got on with it, they tend to value autonomy and carry a healthy scepticism of institutions without being disengaged, and many are now in the unnamed ‘bridging’ role between older and younger colleagues. Boomers built careers where visibility and commitment were closely linked, and some still read different working styles through that lens, not unreasonably, given how long that framework worked.

None of this tells you much about any specific person. It might help you understand where their defaults came from.

What the research really tells us

That context is worth something. But it's also worth being honest about what it can and can't do for you.

A 2012 meta-analysis by David Costanza and colleagues reviewed nearly 20,000 workers across four generations and found that generational membership explains less than 2% of the variation in how people experience work. The patterns are real enough to notice. They're not reliable enough to manage by. Within any generation, people vary far more from each other than generations vary from one another, shaped by personality, life stage, career stage, and individual experience.

Use the generational frame as a starting point for curiosity. Let what you actually learn about the person in front of you override it quickly.

Most generational friction is about clarity

Here's the reframe that changes how you approach this: most friction between generations in teams is not a values conflict. It's what happens when expectations are left implicit and different people fill the gap with different defaults.

When you don't say clearly how decisions get made, what "responsive" means, what good looks like in this role, or how you like to communicate, each person assumes based on what they know. Friction happens not because people want different things, but because they're operating from different assumptions about what was agreed or expected.

Explicit expectations are generationally neutral. When you're clear about how things work here, you remove the ambiguity that generates friction. Everyone benefits. No generation is advantaged.

What needs to flex, and what needs to stay the same

Flexing your style doesn't mean different rules for different people. It means communicating the same things in different ways.

One person needs the "why" before they can commit to the "what." Another needs to see how this connects to their development. Another wants to know what success looks like so they can get on with it.

You can give all three the same information, the same standards, the same opportunity, packaged differently.

A practical example: you share the same piece of news with your team, a restructure, a change in direction, a decision that affects how they work. Same words, same room, same you. But the reactions don't line up. One person has a lot of questions. Another goes quiet. Someone else seems straightforwardly fine with it.

The easy read is personality. The more useful read is context. The person with questions may be drawing on an experience where decisions like this weren't explained until it was too late. The person who went quiet may need time to process before they can respond, or may be working out what this means for them specifically before they say anything. The person who seemed fine might genuinely be fine, or might not have connected the implications yet.

None of that is something you can know from the room. But it's worth getting curious about, rather than writing off the reaction as just how they are.

The question to sit with: what context might this person be bringing that I haven't accounted for? Not how do I adjust my message for their generation. Just, what might this mean from where they're standing?

The consistency is in your values and expectations. The flexibility is in how you have the conversation.

But there's a harder version of this to get right: making sure you're not quietly scoring people by your generation's signals of what commitment looks like. Being in the office. Responding fast. Always available. Taking initiative visibly. These are one set of signals, not the only set, and not the ones most clearly connected to actual performance.

When what good looks like is left implicit, the default always advantages whoever shaped the culture. In most organisations, that's the people who've been there longest. Making expectations explicit isn't just good management. It's how you stop the playing field from tilting without anyone deciding it should.

Scripts for the moments that come up

When someone pushes back on a decision you thought was settled: "I appreciate you raising this. Let me explain the thinking, and then I genuinely want to hear if there's something I haven't considered."

When working styles are creating friction in the team: "I want to have an honest conversation about how we're working together, not to judge anyone's style, but to get clear on what we actually need from each other."

When someone's expectations don't match what the role requires: "I want to make sure we're on the same page about what success looks like here. Let me share what I'm looking for, and I'd like to hear what you were expecting."

Three things you can do today

  1. 1

    Audit one assumption

    Think of someone whose working style you've found difficult to align to. Ask yourself honestly: is this a performance problem, or a communication and expectations gap? It's often the second.

  2. 2

    Make one implicit expectation explicit

    What are you assuming everyone understands that you've never actually said? Pick one thing, how feedback works, what "responsive" means, what good looks like in this role, and say it clearly this week.

  3. 3

    Ask, don't assume

    In your next one-to-one with someone from a different generation, try: "Is there anything about how we're working together that isn't working well for you?" The answers are usually more practical than you'd expect.

You don't need a generational strategy. You need the same thing that's always worked: to see people clearly, communicate expectations honestly, and stay consistent about what matters.

Emily Rust

That's all for this week's briefing.

Emily Rust · Founder, Stones

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